poster Related to Public Relation
Strategy Development - It involves 3 major Steps : 1.) Setting of Goals and Objectives ➡️Goals refer to the overall change that occurs because of addressing the issues. ➡️Eg.- To decrease the incidence rate of HIV by 10% a single or several goals has to be decided. Objectives describes the intermediate steps that must me taken to reach each goal. 2.) Planning of Social Marketing Mix The social marketing mix helps in designing a comprehensive strategy for the implementation of the programme. 3.) Creating a Work Plan For each objective to be achieved the following details must has to be worked out :- 📍 Identifying the tasks and sub tasks of each objective. 📍 Deciding the person responsible for each id the tasks and subtasks. 📍 Working out timeliness and fixing deadlines to each task. 📍 Listing down the resources needed both quantitatively and qualitatively. If you think of Social Marketing you may think its Facebook, Twitter, Instagram, YouTube but those are just p...